OUR PROCESS

How We Make Merch Easy

A clear process is the best way to keep your project stress-free. And we don’t believe in faceless service. Our team stays with you from the first conversation to final delivery, so you’re always in the loop with zero surprises. Here’s how we turn your idea into high-quality merch.

  • STEP 1

    Strategize

    It all starts with a conversation. Through a collaborative kickoff call we work with you to determine your goals, perfect your concept, and execute your vision.

  • STEP 2

    Develop

    Here, your idea takes shape. Our in-house designers partner with you to create or refine artwork that pops on a t-shirt, poster, or accessory.

  • STEP 3

    Print

    We meticulously print your gear using our exclusive water-based inks on the premium papers and garments you've selected.

  • STEP 4

    Ship

    Before your order ships, we give it a final quality check before delivering it to your door.

STEP 1

Strategize

It all starts with a conversation. Through a collaborative kickoff call we work with you to determine your goals, perfect your concept, and execute your vision.

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STEP 2

Develop

Here, your idea takes shape. Our in-house designers partner with you to create or refine artwork that pops on a t-shirt, poster, or accessory.

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STEP 3

Print

We meticulously print your gear using our exclusive water-based inks on the premium papers and garments you’ve selected.

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STEP 4

Ship

Before your order ships, we give it a final quality check before delivering it to your door.

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Print Styles and Techniques

Here’s a quick look at the print styles we offer. Don’t worry if you’re not sure which style to pick! Our team will walk you through which techniques make the most sense for your project during the strategy phase.

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Full Opacity

Get solid, eye-catching color. We lay down two (sometimes three) layers of ink for brightness that shows up. Heads up: more ink = thicker feel, and super thin fabrics may still let the base peek through.

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Single Pass

The true vintage look. One layer of ink gets an immediate worn-in look with a super soft feel. Like one coat of paint on a wall, a single coat of ink on a shirt will have some transparency— whichever shirt color you go with will affect the overall look of the print.

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Distressed

Want to beat your design up? We can help! With a variety of textures in our arsenal, we can make your design look like it’s seen some years. Combined with a single pass of ink, your shirts will look mean, old school, vintage, and cool.

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Halftone Gradient

Need a little more depth in your design without using an extra ink color? Using a halftone technique, we can print ink in dots of varying concentration to create the illusion of shade. This is best suited for photo prints or a color fade. Please keep in mind that the finer the halftone, the closer together those dots will be and the more likely the printing process might fill in some of that smaller detail.

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Four Color Process

While we can print in flat colors to a maximum of 6 total colors, sometimes that isn’t enough for your design. Using a four-color process of cyan, magenta, yellow, and black, we can combine little dots of these colors to create a wider color spectrum and an overall more vivid image. Please note that not every image will work well with this process, and a design fee will be necessary for any design that is not already layered in CMYK format.

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Metalic Ink

Our water-based ink collection includes a few metallic inks—gold, silver, and bronze. These inks have a distinct shine and sit a little thicker on a shirt. We use special low-mesh screens to print this ink, which makes finer details difficult to print.

Merch that’s better for people and the planet.

We use premium fabrics and print with high-quality, water-based inks that are free of PVC, phthalates, and other harsh chemicals. It’s a cleaner, safer way to make merch that’s better for the environment and the people who wear it.

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Why Water-Based Inks?

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Feels Better

Soft, breathable prints that move with the fabric

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Lasts Longer

Ink that soaks into fibers, resisting cracks and peeling wash after wash

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Looks Better

We handle the details so your order shows up right — on time, no surprises.